If you (like I) grew up in the United States, or if you have lived a somewhat “mediated” life, then you are probably familiar with the chant “The Whole World is Watching”. You may not know that this chant is older than the popularized Internet, which only really took off once Tim Berners-Lee more or… Continue reading The Whole World is Sleeping
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One Remarkable Thing About Each & Every Audience is its Consumer Behavior
If you’re able to convince a group of people to pay you to tell them something, they will probably believe it. This was the fundamental principle of the publishing industry’s marketing plan. Yet since the quality of the content contained within this game plan has been disqualified, the so-called traditional publishing industry’s business model is… Continue reading One Remarkable Thing About Each & Every Audience is its Consumer Behavior
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