Without understanding much regarding the details of what “OpenAI” announced on Friday, I will nonetheless venture out on a limb and suggest that we have now reached Peak ASS (Artificially Sentient Slop).
Therefore, I have chosen to interrupt my sort of “Reflections on Propaganda (as told by Edward Bernays)” to bring you a message from my own little “Emergency Broadcast Service” regarding what apparently just happened.
I don’t know how many players are currently “leading” in the so-called field of “Super-Intelligence” (also known as “artificial intelligance” [AI] ). Presumably each of the so-called “leaders” uses some kind of branding in order to differentiate their own SI from other SIs. My own gut feeling is that “OpenAI” ought to have something to do with being “open”.
So I view it as somewhat ironic that the new announcement from “OpenAI” seems to be saying that henceforth “OpenAI” will be shut (or maybe closed, walled off or something like that).

This post describes how we secure the environments that we use to train and evaluate frontier models. These research settings differ from those in which customers use our released models: models in development may not yet have completed safety and alignment training, and we deliberately test them under adversarial conditions to expose weaknesses. Before making models available for broader use, we conduct safety and alignment assessments and put production safeguards in place.
https://openai.com/index/securing-our-frontier-model-training-environment
I wonder if someone with a better understanding of branding could educate me on the efficacy of naming a cleaning company “Dirty Cleaners” or perhaps naming a delivery service “Slow Delivery”. It seems to me that using a brand name which outright contradicts your organization’s raison d’etre might be interpreted by your target audience as ridiculous. Perhaps such surprising and / or shocking news might be “just what the doctor ordered” … and I guess it might also simply underscore that I am not a doctor, I am not a lawyer and I am not an expert.
